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Terry Johnson
Terry Johnson is the President of Horticultural Marketing Resources in Mission Viejo, California. He has been in the floral industry for 23 years and...read more

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Speech Topics

More Than An Event
When you engage Greg Winston for one of the presentations described below, you get more than just the speech. Before the speech Greg will complete an assessment to determine your specific needs during the event. Following his presentation Greg Winston will provide, at no additional cost, an executive session where your VIPs and/or top executives will meet and interact in a unique leadership chat. This informal "no-need-to-prepare" forum allows leaders to pose questions about the challenges they're facing and, with Greg as catalyst, discover new strategies for sales leadership and career success.

Re-Think: Sales Excellence in the Affluent Mindset
Background: All bets are off … a brief tour of dramatic forces at work, from changing technologies and new strategies in the sales arena and the profound effects of a new concept of Personal Marketing. Greg’s foundation... “if your buyer is in a higher economic background, he/she buys differently.” Rather than the basics of you product we teach teams how to interface with Affluent Minds. Strategies and tactics are laid out for accomplishing necessary, radical enterprise change. Plus: A “how to” for creating perpetually adaptive sales concepts—ready for anything, prepared to turn on a dime. “The very ‘DNA’ of the enterprise must be altered,” Winston says. In that vein, Re-Think discusses:
  • Self Management and Internal Drive

  • Race way, way up the value-added curve (implemented “game-altering solutions” rather than “services,” “experiences” rather than “transactions,” and much more)?

  • Radical (!!!) use of Who’s Best?• A “Roster” of Weird & Wondrous & Entrepreneurial “Talent” engaged in “Great Selling”. “Metabolic Selling” (Passionate-Radical Sales Professionals who instill a Discipline of Execution, a Quick Tempo-Adaptive Culture and an appetite that is never satisfied.

“Developing Unshakeable Luck.” In uncertain times like ours, innovation is inarguably top management’s Job One. Strategies and tactics and cases are offered to abet creation of an abiding “Culture of Innovation.” Winston calls this his “motivation speech.” “My passion to help others” he declares, “for energy and enthusiasm and boldness and guts and the willingness to screw up and then get up. This is part and parcel of all I present, but also a stand-alone topic. How have others developed luck? Are there things, if repeated that would cause me to improve my luck … Yes! The idea is not, ‘This is cool.’ The idea is, ‘This is requisite in wildly gyrating times like ours.’ ”

Sales Talent Time! It’s the people, and we all know that. It’s always been the people; but with a new value equation that puts dramatically more emphasis on innovation and creativity, talent (big word!) is more important than ever. Strategies and tactics are offered for taking a fresh, radical re-look at the “people (talent!) dimension.” Greg looks at hiring systems, training strategies, payment structures and most importantly, motivation tactics that grip each sales person. What could be better or more timely than the timeless topic of excellence at the individual level?” The next phase then is to become wild with a sense of achievement. (Jack Welch: “You can’t behave in a calm, rational manner. You've got to be out there on the lunatic fringe.”) “I hope the view and approach I present is encompassing and or inspiring,” Winston says. “I know it is necessary.”

Sales Icon: Inc. Magazine calls Greg Challenging based on his recent debate on sales compensation at the 2006 Inc. 500 Annual Convention. Greg went toe to toe with an established Inc. writer on the “new way of metabolic motivation through your pay plans.” He has been described as "Sales' best friend and worst nightmare." Constantly railing against the status quo, Winston dares audiences to declare war on rules, organizational barriers and bureaucracies. He turns audiences into champions for change and reinvention of the sales process.

Change Agent: Winston shows audiences how to transform their sales organizations by putting the passion back into the workplace, by replacing apathy and whining with enthusiasm and commitment, and most importantly, by reinvigorating employees. Recognizing that leadership is now tougher than ever, Winston's bolder-than-life presentation brings audiences the ideal that has made him nationally renowned — living out loud is the key to success.

Executive Session Add-On: Winston has a passion for making a difference to those he addresses. After his talk, and at no additional cost, he offers your executives and top-level managers the chance to meet in a special face-to-face leadership chat. Providing them an interactive, informal "no-need-to-prepare" forum in which to pose their questions and give voice to their challenges, Peters helps them discover new strategies towards leadership success.

Contact us
By Email: info@GregWinston.com
By Phone: 949.388.2545 Thank you for your inquiry.



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