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Terry Johnson
Terry Johnson is the President of Horticultural Marketing Resources in Mission Viejo, California. He has been in the floral industry for 23 years and...read more

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Client Stories & Case Studies
WON! Training To Create A Selling Culture

• When the personality comes fully to serve the clients you help - that is authentic empowerment … it is the reason of our being. It becomes your “Life’s Work.”

“I needed a stronger sales effort … a real selling organization. Greg Winston made that happen!” After a slow start I made was responsible for the integration of two cultures, one Sales the other Support. The challenge brought with it 50 employees and about $10 million in expected revenue. I also had to produce unprecedented business results— creating client list that would sell our wholesale financial products to their client base.

More just sales training Greg embraced my entire team – his goal was reach each and every person who had any customer contact. He started with a speech that motivated the entire team. He then went into a series of sales topics designed specifically for my team. But the key was that Greg has a process he has patented that increases training retention. Part “prepping,” part video, part music but most of it was his high level of energy.

There was one concept that stood out more for me than others. Greg calls it the “GIRI” system and he uses it to help people prospect for new business at a higher level than ever before. He uses Six Degrees of Separation, Intertwining and Customer Service to accelerate the new business process and shorten the sales cycle. Using this concept I have started a new company. I have developed offices in 5 sates in an 18-month period. The backbone of our growth was Greg’s prospecting concept. I have hired people new to the mortgage industry and they have become successful all due to the “GIRI” system. One sales rep in particular, that is new to the industry and my team earned a commission check for over $30,000 in one month!

Mark Fellows – President Liberty First Mortgage

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By Email: info@GregWinston.com
By Phone: 949.388.2545 Thank you for your inquiry.



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